After completing all four types of pilot tools, am able to evaluate the merits and limitations of each one of them and break them down.
After conducting the pilots I came across to know which of the tools may be right for my inquiry. Now am able to evaluate how effective each tool has helped me answered my questions.
I created my pilot survey using SurveyMonkey and I tried to make the questions focus on participants who travel and used visual information to get to where they need to get to.
It focused on how they were to use colour, signs and designs to make their destinations from point A to point F. And tried to find out their thoughts on Kings cross since its having a drastic change.
Merits:
· I basically found out how to use an online Survey known as SurveyMonkey. It was simple to use and design, very legible and easy to create.
· Because it was created online it was an easy access to others to take part and they are able to fill in the survey. I posted the link on my blog and to my facebook page for my S’I’G GROUP in whom I thought my ex fellow workers would participate.
· The survey was good as it showed a variety questions such as; multiple choice, comment boxes and many more. This meant that my outcome would be quantative and as well as qualitative if I kept it on for longer.
Limitations:
· People skipped some questions which means that results may not be fair.
· People didn’t understand some of my questions given
· Despite the option box to comment, people do not tend to leave long answers. A limitation for me if I was to look into a qualitative data.
INTERVIEW:
For my pilot interview I interviewed a close friend of mine who is into graphic design and currently runs his own freelance company doing all sorts of design such as vinyl, sign boards and many more. And because where he lives is quite a distance to meet his clients he faces somewhat difficulties getting to his destination but still ends up there regardless.
Merits:
· It was different talking to someone who you know and whose closer to you because your both open to each other and your able to enjoy yourself rather than the survey.
· The approach I had meant that I was natural with my questions I could bring up something out of interest and we could both have fun which was relevant to explore but it still gave construction which meant I could reflect and go back to my questions at any given time.
· I recorded the interview using an iphone, which decreased the time in me writing. This allowed me to focus on him face to face and listen to the responses given.
· I found the tool good as I interviewee did not feel intimidated as there was no one else in the park as there was fresh air and we were able to express freely as the environment played a part in it. I was also able to give him my full attention without
· It was also easy to organise the interview we meet on terms and made sure we were both comfortable.
Limitations:
· I personally found it challenging to be professional. Due to the fact that I was interviewing a close friend of mine and it was easy to have a catch up chat.
· I found it a bit challenging to maintain neutrality when talking in person as often he may see my opinions through my saying and react or may not react.
· My mate and I had to arrange the meeting time and place days before hand due to out private schedules. The process took a bit more time than the survey despite the short questions as I had to analyse his answers and I only had one person’s answers at the end compared to a large number of responses after the survey. The answers were much more intuitive.
OBSERVATION:
As for my pilot observation I observed fellow customers and public during a travel via kings cross station. I focused on their behaviors which affected their decisions making their journey or travels.
Merits:
· The pilot observation tool was effective as you can see things from a different perspective.
· This tool didn’t rely on people’s opinions neither their thoughts, but on the other hand it allows you to watch, analyze, observe and indicate peoples behavior. I found this very interesting because as humans we tend to do the things in which we ain’t aware of.
· I have to use a clear observation in the station which meant that I informed the participants such as the police, stewards and securities beforehand that I would be observing them and the customers for my academic purposes and let them know what am doing but shouldn’t take any notice of me at all. I got the consent to carry on and this didn’t seem to affect their behavior but their thoughts on terrorism filming as I was filming or recording incidents taking place. I felt to take in ethical considerations on this occasion.
Limitations:
· I noticed that there could be a big risk when using a clear observation that it will affect the behavior of the publics
· I as a candidate participating in this pilot I found it hard to do my observations as I was trying to focus on not making sure it affected my tasked, which I had to complete.
· I had to record my observations during times I passed the station or when I had a friend of mine visiting, as that’s the station I tend to pick him from.
FOCUS GROUP:
This pilot tool was intense as I had to personally think which of my friends or family members travel to kings cross.
I personally had to arrange my family friends on this group. Majority of them tend to go via kings cross station to get to their variety of desitination. Some of them were happy with the information given such as labels and signs but some of them weren’t happy that due to colour blindness they were unable to see some information which was designed so they would have to reach out for support.
Merits:
· Due to the amount of the people I had I was able to gather a variety of thoughts and opinions.
· folks were then able to share their views to a enthusiastic debate.
Limitations:
· Firstly Time was consumed getting everyone together.
· The conversation went in circles none stop rather than having conclusions and decision-makings
·
Despite it was recorded you couldn’t tell whose speaking and it sounded like everyone was pretty much speaking all at once.
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